最近从外洋某网站看到索尼品牌经理接受采访时的一段话,原文如下:
The Show brand manager Scott McCarthy explained that a platform exclusive release limits a game's potential.
Clearly, nobody wants to see that happen, so Sony would rather a game ships across multiple platforms but feature unique content on PlayStation systems to give it the edge.
"We work very closely with our third parties publishers, not necessarily to lock down games exclusively, but to lock up exclusive parts of games," he said. "A good example is Batman: Arkham Asylum, where you could only play as the Joker on PlayStation 3.
"When you make a title exclusive, you limit its promotional power; we don't want to do that. We want games to be as big as possible - it's great for the industry.
"However, we want to make sure that you play it on the best system possible, so we like to take parts of games and make them exclusive to the PlayStation system."
我们来看看翻译:
获得独特的游戏内容比抢占完备的平台独占作品更为重要,一位索尼官员如是说索尼神吐槽。
在 Scrawl FX 的采访中,《棒球职业联盟 11:表演》品牌经理 Scott McCarthy 解释说,平台独占限制了游戏的潜力。
显然,没人盼望看到这种现象,所以索尼更想让一款游戏横跨多个平台发售,但要在 PlayStation 系统上拥有独特的内容,给予 PS 版本以优势。
“我们与第三方发行商们特别紧密地合作,并不肯定是为了排他性地锁定游戏,而是为了取得游戏的专有内容,”他说。“一个很好的例子是《蝙蝠侠:阿卡姆疯人院》,你只能在 PS3 版本中扮演小丑。
“当你将一部作品作为独占游戏时,你就限制了它的推广力;我们可不想这么做。我们想让游戏尽可能地声势浩大——这对产业而言是大有裨益的。
“不过,我们想要确定你玩到的是最优的版本,所以我们喜爱拿走游戏的部门内容,使它们独占于 PlayStation 系统。”